There’s a well-known secret in the world of content marketing, especially within tech:
Many, perhaps even most, successful companies and entrepreneurs pay writers to create some, if not all, of their content for them. Billion-dollar companies, early-stage startups, and professionals of all sorts pay people to research and ghostwrite their ‘original’ content for them — at least some of the time.
Why should you care? Because:
There’s a massive opportunity right now for talented writers to start making big money creating first-rate content for professionals and businesses in the tech/startup space.
How can you capitalize on this opportunity?
I dated a woman for about five months before I moved away from my hometown at 26 years old to begin my Ph.D.
As a country girl, she was very different from me, which I loved.
She was relaxed, easy going, and laid back; I was uptight, anxious, and worried about the future.
Whenever I’d make the hour-long trek to her house to spend the weekend with her, a soothing sensation of calm would wash over me as I felt ever more at peace the closer I got to her house.
Spending time with her never felt like a chore…
Sitting in my car, tears welling up in my eyes, panic running through my body, I said the following to my ex over the bluetooth system:
“I don’t have any reason to stay in this city if we’re not together! You’re the only thing keeping me here!”
Her: “You can’t say that to me! That’s not fair!”
Me: “Well, it’s true! I don’t!”
Her: “This is too much for me…”
Me: “I need you! I want to work things out!”
Her: “I know that, and I already told you I need some time to think about what I want! …
In this piece I’m going to argue and demonstrate through the use of various examples that if you’re serious about becoming a stronger writer, you should invest time into the study of philosophy.
Engaging with philosophical puzzles and ways of thinking will significantly improve your capacity to think through, make sense of, and write about your ideas in clear, logical, and systematic ways.
It will bring you a clarity of thought and expression you might not believe you can actually achieve.
Because what follows is a very detailed and rather intellectually demanding analysis, here’s a preview of the key elements…
Amongst both writers and editors, Strunk and White’s The Elements of Style is one of the most cherished and celebrated books on writing. The text’s chapter on style encourages writers to “be clear” whenever they put words to paper (or screen) (1979, p. 79).
Here’s what Strunk and White tell us about the relationship between clarity and writing:
“[S]ince writing is communication, clarity can only be a virtue. And although there is no substitute for merit in writing, clarity comes closest to being one. Even to a writer who is being intentionally obscure or wild of tongue we can say…
As a writer, you face a barrage of questions every day.
Some have to do with the content of writing: “What should I blog about next?” “Is this topic popular enough for me to address?”
Others pertain to writing style and voice: “What’s the most engaging way for me to present this information?” “How do I find my own writing voice rather than mimic what’s in vogue?”
Still others relate to the practice of writing itself: “How can I find the motivation to publish more stories?” “At what points in the day am I most productive?”
There are other questions…
Whenever you set out to write something that other people will enthusiastically read, engage with, and share with others, you must approach your writing in a different way than you would if you were merely writing for yourself.
Creating content that attracts and retains other peoples’ attention requires more than just decent writing and an interesting perspective. It also requires explicit strategizing, a commitment to patience and growth over the long term, and an audience-first mindset that prioritizes the reading experience over the writing experience.
As writers, we sometimes get so wrapped up in the writing process and in the…
Some aspects of improving your writing require a lot more time and effort to master than others do. Learning how to think critically, organize your ideas, and incorporate the advice of accomplished writers is far more demanding than fixing grammatical errors, removing redundancies, and correcting your use of tricky phrases.
In this article, I’m going to share with you seven quick changes you can make to your writing that will improve the intelligibility, persuasiveness, and readability of your words. Some of these changes are technical; others are concerned with writing style.
When reading what follows, keep in mind that I’m…
Over the past 15+ years, I’ve experimented with many different strategies for creating the conditions that give rise to an effective writing session.
Four methods in particular have proven to be especially useful to me.
Each of the practices discussed below will help you feel your best and think as clearly as possible so you can write to the best of your ability.
Here are three key facts about writing:
My parents separated for good when I was four years old.
My only memory of my mom and dad as a couple is of the two of them yelling at each other in the upstairs bathroom of the house in which I grew up.
Weekend visitation, separate birthday celebrations, child support payments and lawyers, scheduling conflicts and babysitters, two families that virtually never spoke to each other, one parent threatening to have the other one discipline me, envying the kids at school whose moms and dads lived at home with them — this was the norm for the first two…